Lunch & Learn: Add Value to Your Learning Initiatives, Add Credibility to Your Team by Leveraging Marketing and Branding

You've poured countless hours into your recent learning initiative. You know how much value the learning initiative will add to your organization. All you need is for people to show up!

Have you ever wondered how to get your employees, customers, or colleagues as excited about your learning initiative as you are? The trick is to add a marketing and branding lens to your learning experience design process. Think of your learning team as a brand and every learning initiative as a product. Building your L&D brand foundation and thoughtfully promoting your learning initiatives can add incredible value to your learning ventures - and enhance your team's credibility too!

Join Bryan Wish, CEO of BW Missions - marketing and branding experts - and get inspired to apply branding and product promotion best practices to your next learning initiatives. 

Get Inspired to Apply the Following Best Practices:

• Build a brand for your L&D Team.
• Preserve the quality of every learning initiative through your brand foundation.
• Think of your learning initiatives as product, incorporating launch and promotion processes in addition to the development process.
• Enhance your impact by building strong relationships with your organization's marketing and client relations teams.

Start Learning Today! Read These Resources:

A Journey of Self-Discovery

CONSIDER: What did you learn from Bryan Wish's process of self-discovery that could help us craft our personal brand and our team brand? Why does a personal and team brand matter?

How to Launch a Product Successfully. 

CONSIDER: How could these best practices apply to launching and promoting learning initiatives?

Agenda

11:30 am - 11:45 am Virtual Networking
11:45 am - 12:30 pm Workshop
12:30 pm - 12:45 pm Q&A and ATD Austin News

Meet Your Presenter

Bryan Wish is the CEO of BW Missions, a company focused on transforming industry experts into thought leaders through digital strategy, brand development, and book and product launches. Bryan has worked with best-selling authors, TEDx speakers, CEOs, and entrepreneurs across a diverse sector to become a thought leader in today's market by building your platform that sustains itself for the long haul.